Content Marketing

ugc marketing basics

UGC Marketing Basics: How Can User-Generated Content Benefit Your Brand?

What if your brand got a huge boost and someone else did all the work? That’s the true potential of user-generated content. With the right UGC marketing, you can transform your most devoted customers into the kind of brand ambassadors that grow your customer base. Wondering what UGC can do to benefit your own brand? …

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interactive content marketing River Avenue Digital

What Is Interactive Content Marketing and How Can You Use It?

Did you know that most companies allocate more than 10% of their marketing budget to content creation? High-quality content can help an online business get loyal customers quicker and it improves brand awareness as well. However, content alone is not attractive enough these days. Marketers and website owners focus on interactive content to promote engagement …

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content digital marketing River Avenue Digital

Content is King: Which Type of Content will Perk Up Your Audience

In this day and age, more businesses are using digital marketing than conventional methods of advertising, with two-thirds of business owners in one survey saying they plan on bringing their marketing dollars to social media to expand their profit margins. An additional two-thirds of small businesses today want to increase their digital spending as well, and you …

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